HomeOwners Direct is a UAE based digital platform where sellers/landlords/developers and buyers/tenants meet directly to negotiate and reach private agreements on property sales and rentals - without unnecessary third party costs. At its core it is a savings site that eliminates the cost burden of commissions traditionally levied on buyers and renters of property.

HomeOwners Direct is a marketplace for over 100 approved service providers. If you're in need of professional advice or services but don't know where to start, visit our database of community-rated services and businesses.

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Never fear, we have all the data you need to accurately and swiftly determine your property price. On our home page we have a section called HOW MUCH IS YOUR HOME WORTH, register your details and we will share all the latest data from the land department with regards to transactions in your area. If you would like a valuation done by a professional, we have negotiated special rates with the leading valuation experts.

Request a home valuation ( Request the last 3 months transaction in your area )

All the expertise and marketing support - none of the cost. HomeOwners Direct gives you all the tools necessary to promote your listing globally while connecting you to a body of potential buyers/tenants commission free. Backed by a community of experts with to support you on your terms

Possibly one of the biggest differences (and perks) of going direct is control. HomeOwners Direct puts the reins in your hands: you're able to screen any interested parties, decide who you'd like to view your property, and organize the viewings and conditions of purchase at your leisure. No more frantic calls or push notifications from Estate Agents – you set the date, the figure, and come to an agreement on your terms.

Depending on your requirements, you can subscribe to HomeOwners Direct through one of its many packages. You decide what level of exposure and support you want, we handle the rest!

Joining HomeOwners Direct is easy. To join, click here and sign-up as an individual or developer using your Facebook, Google account, or email address. If you're signing in with your email address, fill out your name and contact details in the given fields.

Registering with HomeOwners Direct is free, and comes with a basic listing package at no additional cost. If you're eager to make your property standout from the crowd, there are an additional three service tiers available for you to select on, all of which offer various enhanced features that will help market your property more effectively.

At HomeOwners Direct, we are committed to protecting our community from unsolicited and unwanted approaches from third parties. However, if you don’t mind being contacted by agents, you have the option to be approached by them. While you are listing your property, there is a tick-box option where you can indicate your preference to be contacted by an Estate Agent.

There are several different ways to get in contact should you need it. Live chat is available on our website. If you have chosen one of the tiered subscription packages, you will be able to directly with our technical and marketing teams through this channel.

By joining HomeOwners Direct you are joining a community of experts. Our selection of third party approved service providers will support any professional queries or requests you might have during your property sale/lease. The network can also provide access to a wealth of free property related documents and advice to facilitate faster (and more successful) transactions.

Never fear, we have all the data you need to accurately and swiftly determine your property price. On our home page we have a section called How Much my property is worth, register your details and we will share all the latest data from the land department with regards to transactions in your area. If you would like a valuation done by a professional, we have negotiated special rates with the leading valuation experts.

Connect with our experts

Fast and direct: The deal is made between you and the buyer. You negotiate between yourselves and come to a speedy agreement at your own pace without third party interests coming into play.

Control:Screening interested buyers/tenants is up to your good judgement. You know your property best and the candidates who might best be suited to your property, so we leave it to you to decide who makes the cut. Furthermore, any changes to your listing can be made directly through your dashboard at any time or via our App.

Time efficient:Through your personalised dashboard, you can organize when your property is available for viewing, removing any need to negotiate and setup your schedule for every potential client.

Marketing support:Through our tiered premium services offer, a range of additional marketing options are available, which include access to our service team who can manage numerous marketing functions to assist the sale of your property. Should you need it, you will have access to a dedicated Marketing Manger who will be your personal contact throughout the process.

International exposure:To generate the broadest possible reach, HomeOwners Direct also partners with international property portals to generate increased exposure for your property.

Depending on your availability, photos can be taken and uploaded to your advert within 2-3 days of you subscribing. The same goes for the floor plan, personalized brochures and special write ups.

We highly recommend investing in our professional photographer to create your online portfolio. With ample experience taking and editing photos to maximize their ascetic value, you would indefinitely attract a larger pool of interest. However, you are welcome to take pictures of your property with whatever means necessary.

Want to take property photos like a pro?Read our blog post here

We recommend a minimum of 10 interior and exterior shots, but you can upload up to 15 photos should you wish. Some people like to upload additional pictures of local parks and landmarks that aren’t captured by our professional photographer.

Yes, you can order them from us in our dashboard menu

All prospective buyers will contact you by email, or phone number depending on your contact preferences. They will then submit viewing times that work for them. You can accept or reject from your dashboard.

Never fear, we have all the data you need to accurately and swiftly determine your property price. On our home page we have a section called How Much my property is worth, register your details and we will share all the latest data from the land department with regards to transactions in your area. If you would like a valuation done by a professional, we have negotiated special rates with the leading valuation experts. Request a home valuation

Some homeowners prefer to handle offers themselves, which is entirely acceptable. If you're looking for a government verified sales agreement, you are welcome to download the Form from the resources section. If you require further assistance, speak to our experts, who will be happy to setup your sales agreement and MOUs at discounted rates.

View our conveyancing experts

Download Form F (Dubai Only)

Yes, you certainly can. If you would like to arrange an open day for your home, log in to your account, go to your dashboard and select “schedule open house”. This will be displayed on your listing across the portal websites. Potential viewers will still have to send a viewing request for you to approve.